For 43 years Tusker Trail set the Kilimanjaro climbing standards others strive to emulate. Born to adventure, Tusker was founded by Eddie Frank 43 years ago. He has led thousands of travelers on awe-inspiring adventures around the world since 1977.

Our client struggled with a cluttered, unorganized website and wanted design work done for potential home page re-design. As lead designer, I tapped into the theme of  “adventure” and went for a rugged but clean take with a fun and grungey display font. I opted to take advantage of their breath taking photography and matched the color palette with cooling tones of white and blue.