Women for Women provides educational, economic, health, legal, and vocational assistance to marginalized women, in the hopes that these women can create sustainable change in their lives and the lives of their families. As a supporting designer, I helped post designated blog content to the site.

From Complicated to Simple

DesignStudio took over and finished the web design job and finished it right. Our team of developers took the existing platform and modified it so that the team at Women for Women could make simple changes and modifications on their own. The website went from being a complicated mess that could only be managed by experts to a simple, easy-to-understand, platform that the Women for Women team could feel comfortable working with on a daily basis.

DesignStudio solely focused on cleaning up the work of the original vendor during that first retainer. As DesignStudio worked on the website, Women for Women gave our team a “wish list” of what they wanted in their finished website. We added a few extra items to that wish list and our amazing team worked relentlessly and finished everything within the first 100 hours of the retainer.

With the second retainer (AKA round two), DesignStudio shifted gears and focused on adding new templates and pages to the website. One of these pages is the “She Inspires Me” page, which is part of a year-long campaign that is one of Women for Women’s central projects right now. The landing page itself is incredibly specialized and incorporates a software service that aggregates social media content based on the campaign’s core hashtag “#SheInspiresMe.”